Fanatics Acquires PWCC
Fanatics has been pretty up front about their plans for the hobby ever since they jumped in, landing several key sports card licenses less than two years ago. Producing and manufacturing cards were certainly a piece, which was taken care of with the purchase of Topps in early 2022. But Fanatics envisioned something more encompassing that took in the many corners and services that make up the industry. The company has taken another step forward by acquiring PWCC.
This gives Fanatics an online sales platform and vault service, among other things. PWCC has both a fixed-price marketplace for immediate sales, and weekly and monthly auctions. Collectors consign through the company as well as store items in their Oregon-based vault. These items can also be used for cash advances and loans.
With PWCC, Fanatics also lands lots of sales data and technology.
This likely won’t be the only sales platform for Fanatics, either. They’ve also started to unveil plans for Fanatics Live, a breaking and live shopping platform.
Question for the author… Have you or any of your colleagues written an article about panini over-printing? Or is everyone just pretending like it isn’t happening?
All companies, not just Panini, are printing more than recent years because of the growth over the past several years. Whether that’s overprinting or not is a matter of opinion, not necessarily fact. Personally, I’ve heard complaints about overprinting in different regards every year for the past decade and more. Nobody is pretending that print runs aren’t higher. For those looking strictly at returns, that’s a big consideration. For another segment of collectors who are simply collecting, bigger print runs often mean that things are more affordable for them and a good thing. Just depends on the lens you’re looking through.