Panini America to offer exclusive packs for Boxing Day in Canada


By Susan Lulgjuraj | Beckett Hockey Editor

The United States got a Black Friday promotion, and now Panini America is giving Canada an exclusive Boxing Day (Dec. 26) promotion.

The promotion will only be available at Canadian Panini Roundtable stores. The Boxing Day set will include a 40-card set with 20 base, 15 rookies, and five memorabilia rookie cards. There will also be other inserts and hits – all inspired by the Absolute brand.

Hockey collectors in the United States will have to hit the secondary market – or make a friend in Canada – to take part of this promotion. Panini America officials said it plans to release a list of participating stores.

Susan Lulgjuraj is an editor at Beckett Media. You can email her here with questions, comments or ideas. Follow her on Twitter here. Follow Beckett Media on Facebook and Twitter.


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