These cards were issued at the 2007 Super Bowl XLI Card Show in Miami and feature players who won 2006 NFL season awards. Each card, except Reggie Bush, was issued one card at a time in exchange for the collector opening three packs of 2006 Donruss Playoff football products at their card show booth. The Reggie Bush card was issued as part of the wrapper redemption program at the Beckett Media booth.
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