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This five-card set was originally produced as a food product insert for Louis Rich products. Apparently, the promotion was canceled, and collectors were known to have acquired these cards directly from the Cleveland office of Oscar Mayer, which produces the Louis Rich brand. On card number 4 below, the player was unidentified as a question mark, and it is rumored that this was intended to be part of a contest in the promotion. Both Dante Lavelli and D… [Read More]
This five-card set was originally produced as a food product insert for Louis Rich products. Apparently, the promotion was canceled, and collectors were known to have acquired these cards directly from the Cleveland office of Oscar Mayer, which produces the Louis Rich brand. On card number 4 below, the player was unidentified as a question mark, and it is rumored that this was intended to be part of a contest in the promotion. Both Dante Lavelli and Dub Jones wore number 86. Jones wore uniform number 86 in his earlier years with the Browns, in 1952 he began to wear number 40. Also that same year Lavelli changed from wearing number 56 to number 86, Jones' former uniform number. The plastic helmet dates the photo as after 1952 since the Browns changed to this type of helmet in 1952. Therefore, Dante Lavelli appears to be the correct identification. The oversized cards measure approximately 5" by 7 1/8" and are printed on heavy white card stock. The fronts feature full-bleed sepia-toned player photos. An orange diagonal cuts across the lower left corner and carries the set title ("Memorable Moments by Louis Rich"), uniform number, and player's name. The backs are blank. The cards are unnumbered and checklisted below in alphabetical order. [Collapse]
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