By Chris Olds | Beckett Sports Card Monthly Editor
With Topps‘ first high-end Barclays Premier League soccer product set to arrive late this month, the company has come up with an incentive for group breakers to kick-start their breaks of the 2013-14 Topps Premier Gold.
It’s giving away a pair of game-used Cristiano Ronaldo cleats to the breakers whose video gets the most views.
Four others will receive prizes ranging from free wax to other autographed items.
Each box of the high-end product will contain five autographs and five memorabilia cards when it arrives on Dec 27. Each case will include two autographs from Pele, Ronaldo, Frank Lampard, Steven Gerrard, Gareth Bale or Mikel Arteta.
Breakers or shop-owner should notify their distributor to make themselves eligible for the contest by Dec. 30 and must order at least one case to be eligible. The company must receive the video link by Jan. 10. Video view totals will be monitored until Jan. 17 at midnight Eastern time with the winners notified on Jan. 20.
Chris Olds is the editor of Beckett Baseball and Beckett Sports Card Monthly magazines. Have a comment, question or idea? Send an email to him at email@example.com. Follow him on Twitter by clicking here.