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Tag Archives: ALS Ice Bucket Challenge

Trading Card Industry Tackles ALS Ice Bucket Challenge

Individuals from throughout the trading card industry – and even groups of staff members from Upper Deck and Topps – have invested in the wildly successful ALS Ice Bucket Challenge during the past few weeks. As you would expect, the videos are priceless. The highlight so from an engagement perspective has been a head-to-head challenge […]

Pete Frates, the man behind the ALS Ice Bucket Challenge, gets his own Topps baseball cards

Employees of Topps took the ALS Ice Bucket Challenge on Thursday in New York City and the former college baseball player who inspired the viral video movement as part of his own battle with Amyotrophic lateral sclerosis now has something he never had before.