First Look: 2010 Topps UFC

Topps officials on Friday released preliminary product information and images for the company’s fourth stand-alone UFC product, simply dubbed 2010 Topps UFC.

As has been the case since Topps launched its exclusive agreement with the UFC in February of 2009, preliminary information seems to indicate another bar-raiser for the franchise.

For the first time, Topps is bringing its popular book-card concept to the Octagon with hobby-exclusive 2009 UFC Champs Books Cards, numbered to just three and including two pieces of memorabilia and an autograph. The checklist includes BJ Penn, Georges St-Pierre, Anderson Silva, Lyoto Machida and Brock Lesnar.

In addition, the company is bringing fight-worn fist tape to the product for the first time with the revolutionary Tale of the Tape insert numbered to just 25.

Despite the inclusion of more than 20 first-time signers (including Matt Hughes), perhaps the most alluring addition to the line for diehard UFC fans will be the Thoughts From the Boss dual-autographed insert that pairs UFC president Dana White with one of 15 top fighters, including Randy Couture, Tito Ortiz and Royce Gracie.

The product, slated to release in late August, includes two autographs and two Relic cards per box. Stay tuned to Beckett.com, for additional information.

Tracy Hackler is the editorial director for Beckett Media. Have a comment or question? Send an e-mail to him at thackler@beckett.com. Follow him on Twitter by clicking here.