By Chris Olds | Beckett Sports Card Monthly Editor
Panini America will continue to be on the gridiron.
Well, its cards that is.
The NFL and NFLPA announced on Monday that they have renewed their card deals with the Texas-based card-maker for as many as 18 sets a year.
“We’re pleased to continue our relationship with the NFL and the NFLPA,” said Panini America CEO Mark Warsop. “The NFL and NFLPA are two of our most important licensors, and these new agreements will enable us to continue producing sought after products for NFL fans for years to come.”
The first product of the year will be 2012 Prestige, which arrives in June. (Need a complete checklist for a past Prestige set or an OPG? Click here.)
“We are pleased to continue working with Panini America to offer our fans more ways to connect with the NFL and the players they love,” said Leo Kane, NFL senior vice president of consumer products, in a prepared statement. “Panini America has been – and will continue to be – a great teammate for the NFL.”
The NFLPA echoed that sentiment.
“The NFLPA is pleased to extend our partnership with Panini, a proven industry leader and innovator of NFL player trading cards. Panini football product continues to be highly pursued by hobby enthusiasts and novice collectors alike,” said Keith Gordon, President of NFL PLAYERS INC., the marketing and licensing subsidiary of the NFLPA. “We, along with our players, look forward to Panini’s ongoing product development, hobby enrichment programs and support of our marquee events including the NFLPA Rookie Debut and Rookie Premiere.”
Chris Olds is the editor of Beckett Sports Card Monthly magazine. Have a comment, question or idea? Send an email to him at firstname.lastname@example.org. Follow him on Twitter by clicking here.