Don’t call it a comeback: Are food issues the next big retro-redo thing?

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By Chris Olds | Beckett Basketball Editor | Commentary

If there’s one trend of the last decade or so that we know has worked pretty well on cardboard, it’s the revamping of old brands or old niches and making them new again.

We’ve seen it in all sports. We’ve seen it from all companies — from the Topps Heritages, Allen & Ginters and Goodwins of the world to the revival of recent-year brands, too in Pacific, Fleer and more.

But one niche we haven’t seen all that much of (but we have some) — at least in direct reproductions — is the revival of the food issue set.

Panini America‘s upcoming Past & Present basketball set will celebrate the look and feel of some past vintage food issue sets with its Bread for Energy and Bread for Health insert sets as part of a nod to the past in the product. While the company previewed some of the cards here, we have one above and want to know what you think via our poll or a comment below. (Need a John Wall checklist or OPG? Click here.)

Your Take: Food issues revisited

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Chris Olds is the editor of Beckett Baseball magazine. Have a comment, question or idea? Send an email to him at Follow him on Twitter by clicking here.


David Johnson

I love the attention it brings to some classic oddball sets, however I don’t like the faded look of that John Wall card. I just hope that if they make the cards faded like that, then they use old cardboard stock to give it that vintage feel.

Posted April 16, 2012 at 12:44 pm | Permalink

I’d rather have the food companies release new sets than the card companies rehash old designs.

Posted April 16, 2012 at 1:56 pm | Permalink

I wish that the Kellog’s baseball set would start up again. And have a multi sport set maybe Topps can team up with General Mills or Kellogs and do some regional stuff.

Posted April 16, 2012 at 3:46 pm | Permalink

I don’t expect we will see too many sets from food products every again, not now
that the licensing fees are so high. I’d love to see a full size card come out of cracker
jacks again.

Posted April 17, 2012 at 12:40 pm | Permalink

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